An Evolved Intelligence Partner. Actionable Independent Intelligence for Residential Real Estate, scoped to a single organization or a whole network.
Who we work with
Individual organizations. MLSs, associations, brokerages, teams and franchise systems operating as one company, commissioning research scoped to their own leadership, operations and market. Start with: Annualized Intelligence Program, Commissioned Intelligence Project, Business Performance Assessment.
Collective organizations. Industry councils, brokerage networks, franchisors, regional MLSs and state associations, commissioning on behalf of the independent businesses they represent. The collective engages first; its members get discounted access. Start with: Industry Benchmarking Initiatives, Organizational & Constituent Intelligence.
PropTech companies. MLS platforms, back-office providers and transaction platforms measuring how their market actually experiences their product, service and support, not just usage. Start with: Technology & Product Performance Intelligence.
Advisors: consultants & coaches. Independent consultants, coaches and advisors serving MLSs, associations and brokerages, strengthening the research, reporting and industry influence behind their own client work. Start with: Commissioned Intelligence Project or Intelligence Activation.
How every engagement works
Every engagement runs on the same four-part discipline. Research means direct engagement with the people who hold the answers, through surveys, focus groups, confidential interviews and outreach, from an independent outside voice that draws out candor. Analysis turns those findings into signal through benchmarking, synthesis and comparative frameworks, packaged as reports built for leadership decisions. Advisement translates the findings into an implementation plan scoped to your organization: what to do, in what order, and who owns it. Amplification gives the results visibility inside and outside the organization through storytelling, data visualization, audio and media, added when visibility matters as much as the findings.
For individual organizations
Annualized Intelligence Program
A year-round embedded engagement combining benchmarking, flash polling, sentiment and focus-group research, and a standing advisory cadence tied to leadership decisions and business performance. Also available on the same annualized basis for PropTech, portal, and platform partners, scoped to product and account-level intelligence.
Technology & Product Performance Intelligence
Adoption and satisfaction tracking, win/loss and customer cadence research, and market-sizing and product-testing work — for PropTech, portal, and platform companies, and equally for MLSs, associations, and brokerages evaluating their own technology rollout, adoption, or development effort.
Commissioned Intelligence Project
Discrete, one-off projects — market studies, subscriber or member sentiment, competitive landscape, or a single benchmarking run — built through focus groups, interviews, and direct outreach, scoped to a specific business or leadership question.
Intelligence Activation
Bring us what you're already collecting — surveys, market data, prior studies — and we turn it into leadership-ready findings and recommendations, no new fielding required.
Intelligence-to-Execution Advisement
A specific implementation plan built from your own findings, with the steps, sequencing, and ownership needed to improve the organization, plus a built-in check-in after handoff to confirm the plan is being adopted.
Business Performance Assessment
A numbers-based look at the organization's internal business — financial performance, operations, ownership structure, and governance — delivered with a specialist financial and operational advisory partner. Available standalone, as a member benefit through a collective, or stacked onto the Annualized Program.
For collective organizations
Industry Benchmarking Initiatives
A shared program, run once, benchmarking every participating organization against the same business performance standard, commissioned by the representative body rather than negotiated organization by organization.
Organizational & Constituent Intelligence
Confidential governance, leadership, and staff-health research for the collective organization itself, paired with standing-cadence stakeholder interviews that surface what its constituent organizations actually think and prioritize.
Advocacy & Regulatory Intelligence
Message testing for public campaigns, legislative and regulatory monitoring, and participation research tied to a shared advocacy or brand fund.
Intelligence & Thought Leadership Publishing
Collective findings published as white papers, case studies, industry reports, data visualizations, and audio — including the twenty-two podcast network — at a reach no single organization achieves alone.
Industry Research
Select industry-scale studies, indexes, and reports funded by multiple aligned organizations rather than commissioned by one. Support is acknowledged; twenty-two Intelligence retains sole authority over methodology, findings, and publication.
Any engagement: Amplify
Communications support, storytelling, media connectivity, and data visualization and audio formats that give findings real visibility. Included standing for annualized program clients, including features on the twenty-two podcast network.
Investment
Scoped to engagement type and organization size. Individual projects run as a fixed fee; annualized programs run as a retainer. Collective and industry-wide initiatives are priced per participating organization or commissioned directly by the representative body. Specifics are scoped in a discovery conversation.
Independence
Vendor engagements are firewalled from any concurrent research twenty-two Intelligence conducts about that same vendor on behalf of any other client — a boundary maintained as a matter of course, not a policy adopted after the fact.
Continuing Intelligence
Ongoing access to our research opens with a charter year through The First 22.
Start the conversation
Every engagement starts with a short discovery conversation to scope what fits — no obligation, no generic proposal.
clint@twenty-twoIntelligence.com · 970-402-0852